"In a time where meaning is constantly searched for and stories are expected to explain everything, “WHAT’S THE STORY” questions the need for a narrative at all. Inspired by Oasis’ iconic album, this collection plays with the idea that not every creation needs to be rooted in something profound - sometimes, things just are.

This season introduces a diverse range of performance-driven textiles and refined silhouettes.

From stretchable, water-resistant nylon and durable ripstop to breathable bamboo cotton, Sorona® fibre, and Scotchgard™-treated microfiber tees for maximum comfort, durability, and functionality. Along with trusted hardware components including YKK zippers, SUNGRIP snap buttons, and ATWOOD climbing ropes.”

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「當世界總在尋求意義，故事似乎永遠無法停歇。「WHAT’S THE STORY」提出了疑問：難道故事真的是必需的嗎？受 Oasis 經典專輯啟發，本系列傳遞一個簡單的概念。創作有時並不需要源自深刻的故事，它們的存在本身就是理由，就如Oasis的精神一樣。 本季推出多款兼具機能性與剪裁細節的服飾單品。 從具延展性與防潑水機能的尼龍布料、耐用的格紋防撕裂布，到透氣的竹棉布、Sorona® 纖維與 Scotchgard™ 防護處理的超細纖維 T 恤，皆以舒適、耐穿與高機能為核心。配件細節則採用 YKK 拉鍊、SUNGRIP 四合扣與 ATWOOD 攀岩繩等高品質五金配件，強化整體實用性。」

 

DIRECTOR - SEAN & KAI & BENJI

STYLING - SEAN

PHOTOGRAPHER - CREATING WAV

ART DIRECTION - CREATING WAV

MAKEUP - HALOROOM

MODEL - EVAN & HANNAH

COPYWRITING - SEAN